Hi, I’m Simone.

Simone Schofield is the brilliant artist behind the idea that brought the Bubble Babies to life! With a love for bright, bold colours, Simone’s work has always been full of imagination and fun. She started out creating art about nature and important feelings like grief and loss, but as her work evolved, she began exploring playful and colourful themes that carry important messages.

Simone’s art now uses eye-catching, vibrant colours to highlight the effects of too much sugar and to remind us all about making healthier choices. Inspired by her playful style and fun use of colours, Simone created the Bubble Babies—characters that are not only full of personality but also help remind us to enjoy life in healthy and joyful ways. From cheeky Charlie Cherry to cool Isla Ice, her creativity helped shape the world of Bubbletown and the bubbly adventures the Bubble Brigade get up to!